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Take a Patanjali Divya-Jal territory in Madhya Pradesh.
We are the authorised state C&F and we appoint district-level distributors and dealers. You build the local channel; we handle stock, supply and support.
- Authorised state C&FAppointed for Madhya Pradesh
- Full SKU range250ml through to 20 litre jars
- FSSAI licensedLic. 21426850000116
Water is bought again every week.
Unlike most FMCG lines, packaged drinking water is consumed and reordered constantly. Once you've placed a hotel, an office or a society, that account keeps ordering without being sold to again — and Patanjali is a name customers already recognise and ask for.
Repeat demand
Offices, hotels and households reorder every week. Revenue compounds as you add accounts rather than resetting each month.
A brand people ask for
You aren't introducing an unknown label. Patanjali is already established, which shortens every conversation you have.
Every pack size
250ml to 20 litre jars means one distributor can serve retail counters, hotels, offices and homes from the same stock.
Districts across all ten divisions.
We appoint distributors and dealers district by district across Madhya Pradesh. Tell us your district and we'll confirm what's open there.
You run the territory. We keep it stocked.
Stock supply
Consistent supply of the full range from our Indore operation, so you're not chasing availability mid-month.
Channel support
Help building your dealer and retailer network in the district, drawing on how we've done it elsewhere in the state.
A direct line
You deal with the state C&F directly, not through a chain of intermediaries. Questions get answered the same day.
Four steps to a territory.
Tell us your district
Message us your district and a little about your background. We'll confirm whether the territory is open.
We talk it through
A conversation about the market in your area, the volumes involved and what running it would actually take.
Terms and paperwork
We agree commercial terms and complete the appointment formalities for your district.
First stock goes out
Your opening stock is dispatched and you start placing it with retailers and institutions locally.
What we'll want to know.
Having these ready makes the first conversation a lot quicker. None of it is a formal requirement — it's simply what we'll ask.
- Your districtWhich district you want to cover, and whether you already work in nearby areas.
- Storage spaceWhether you have godown or storage space available, and roughly how much.
- Delivery capabilityWhether you have a vehicle and staff, or would be arranging that.
- Existing trade contactsAny retail, hotel or institutional relationships you can already draw on.
Questions.
Are you the actual Patanjali C&F, or a middleman?
We are the authorised Patanjali Divya-Jal C&F for Madhya Pradesh. Appointments are made by us directly, and you deal with us directly.
What investment is involved?
It depends on the district, the volumes you plan to handle and whether you already have storage and a vehicle. Message us with your district and we'll talk through the numbers properly rather than quote a figure that won't fit your situation.
Is my district available?
Availability varies. Send us your district and we'll confirm straight away whether it's open, and if not, what's available nearby.
Can I take a dealership rather than a full distributorship?
Yes. We appoint at both distributor and dealer level, so the scale can suit what you're set up to handle.
Do you supply the whole range?
Yes — 250ml, 500ml, 1 litre and 2 litre bottled cases along with 20 litre jars, so you can serve retail, hospitality and institutional demand from one stock line.
Tell us your district.
Send us your district and a line about your background. We'll come back the same day on whether the territory is open.